What’s next for Tom Brady? We need your help

Happy New Year! From all of us at BayState Eye Center, we hope the holiday season was unforgettable for you and the people you care about most.


But like the Patriots, we’re on to 2020 (ouch). Here’s to hoping Brady returns next season.




He has nice eyes. Anyway… How’s your New Year’s Resolution going? Don’t have one? That’s OK, too. We just want you to start this year off on the right foot. Your health is important. Just ask TB12. It’s one of the reasons he’s the GOAT. But the Fountain of Youth’s future is uncertain, so we need your help. We want to test your vision and find out if you can see into the future, and let us know what Brady’s going to do next.


So you should schedule an eye exam at our Mansfield or Plymouth office - and help solve the mystery.


In all seriousness though, an eye exam really can reveal the future. They help our team of expert optometrists diagnose any hidden health hazards that could hinder you down the road. So if you’re hoping for a fresh start, especially for your health, in 2020, we’d love to see you soon. You can even have complete peace-of-mind, in less than one second, by taking advantage of Optos. Don’t know what Optos is? No worries, just ask us when you visit us. And hey, if you not only want to FEEL better, but LOOK better in 2020… you’re in luck. We have dozens of designer frames and lenses to choose from. There’s no need to stress over our large selection, either. Our awesome opticians will guide you through the process, step-by-step.



There's an actual science to selecting the right frame and lens - and our team aced science. So come one, come all. It’s 2020 and we want to help you see 20/20.

It’s time to feel better, look better, and help solve the mystery of Tom Brady’s future.

From all of us at BayState Eye Center,

Thank you



He Took A (Nerf) Bullet To The Eye

December is Safe Toys and Celebrations Month. It made us think of Gary. A few years ago, Gary decided to start a “Nerf gun battle” with his 7-year-old son, JP. It was two days before Christmas. Gary grabbed the plastic gun, loaded it up with styrofoam bullets, hopped in the bathroom, closed the door, and came up with his game plan. Seconds later, Gary opened the door and started surveying the area, in search of his son. But before Gary could blink an eye, he heard the pop! Pop! Pop! Pop!

His son, a natural-born sniper, had been watching and waiting the entire time. One of those rounds, with a hard orange rubber tip, hit Gary directly in the eye… which was open at the time. The frazzled father hit the ground immediately - dead weight - like a sack of potatoes. What was supposed to be an epic battle, turned into an instant victory for his son - and a serious scare for the entire family.


(Above are the actual Nerf guns used in the battle)

“It’s all fun and games until someone loses an eye,” Gary said. Thankfully, that didn’t happen. “I just remember seeing stars instantly and I could feel it filling with water,” he said. That feeling, of filling with water, lasted a couple days. “That’s when I decided to go see Dr. Lynch,” he said.


Dr. Lynch took one look at it, and knew he had to send Gary to a specialist in Boston. Gary’s injury caused the pressure in his right eye to be about six times higher than normal. That’s why it wouldn’t stop watering. Thankfully, Gary was able to treat the injury, after several visits to Boston and BayState Eye Center.

Gary says the worst part, is that he broke his own rule. “A couple days before it happened, I told my son we weren’t going to play with the guns unless we wore safety glasses,” he said. When asked about sharing a warning with other parents, Gary said, “Stick to your guns, no pun intended. I didn’t stick to my guns and I paid the price. Oh, and wear safety glasses, too.” We couldn’t agree more, Gary.

There’s a bit of irony in this story, too. When Dr. Lynch got home that night, after treating Gary’s injury, Dr. Lynch’s son asked him if he wanted to play with the Nerf guns. Dr. Lynch said no.  Gary, we thank you for saving Dr. Lynch. We’d also like to thank Gary for being a good sport and sharing his story, and warning, with all of our patients.

Again, December is Safe Toys and Celebrations Month. So have fun and be safe this holiday season!

From all of us at BayState Eye Center,

Thank you & happy holidays!


Wizard of Oz (aka BayState Eye Center)

There’s a slim chance you’ve seen him during your visits to BayState Eye Center. He stops in the office occasionally (he’s a patient, too), but most of his work is done behind the scenes. He’s the man behind the curtain, if you will. Feel free to call him The Wizard of Oz.

OK, maybe that’s a stretch. Our team at BayState Eye Center actually calls him Bob. We see him quite often. So to us, he’s not The Wizard of Oz. He’s more like this…

He’s our captain. Last year, Dr. Lynch hired Bob Krentzman as his business coach. Bob has a big vision. He’s able to look at the big picture - from 30,000 feet above - with a fresh perspective, and from a different angle. Bob has ‘been there and done that’ in the business world. Now he helps passionate people, like Dr. Lynch, grow their business and grow their employees.

As you probably know, Dr. Lynch puts his patients first. He’s in the exam room, pretty much non-stop, each day. He admits it can be tough to focus on his business because he’s so busy doing what he loves most - helping people see better. “I’m in the exam room caring for my patients. I don’t have the same perspective, as Bob,” said Dr. Lynch. “That’s why it’s so important to have him on our team. I also love how he works with our staff to make sure they provide the high quality care we strive for.”

Those are a few reasons why Dr. Lynch made the investment in Bob. But the main reason is you. He wants your experience to be better every single time you visit us. And equally important, Dr. Lynch wants the BayState Eye Center team to make sure that happens. Do you see the guy with the experienced beard and great looking glasses (he bought them at our Mansfield office) looking down?



That’s Bob. No, he’s not sleeping. He’s looking at his notes and running this two-hour team meeting we had one weekend morning. (If you want the inside scoop from this meeting, just click the link below.

 READ: We were talking about you…)

Bob meets with Dr. Lynch (and Marisa & Drew) every week. He’s teaching, mentoring, and developing BayState Eye Center employees to become a passionate and patient-focused team. “I’m no smarter than any one of the employees, I just have more experience,” Bob said. “I don’t tell them what to do. I just ask the right questions that bring out the answers. That way, they’re able to understand the WHY behind what we’re trying to do.” Don’t give a man a fish, teach him how to fish. That’s Bob’s motto.

So you know what? Maybe we SHOULD consider Bob, The Wizard of OzHe helps shine light on the brains, hearts, and courage we need to provide the best possible care to you and your family… for generations to come.

Thank you for your time,

The BayState Eye Center team


Deadline approaching: Don't lose this money

Use it or lose it!


Do you still have money in a Health Spending Account or Flexible Spending Account? Are you a Vision Service Plan, or EyeMed member? If so, heads up!


You could have benefits and cash that will disappear from your account in January of 2020.


You work hard for your money. Don’t let your dollar bills and benefits go up in smoke...



Tough to look at, right?


We don’t want this to happen to you. That’s why we’re sending you this reminder. Right now is the perfect time to see what funds you might have available. You can use the money for qualified medical expenses, such as deductibles and copays. You can also use the funds to buy a new pair of glasses, sunglasses, or contacts. There’s actually a real science to buying the perfect pair of glasses. So, don’t hesitate to ask one of our experts.

We’ll help you find the perfect frames and perfect lenses that will make you look good and feel good.


From all of us at BayState Eye Center,

Thank you (and we hope we saved you money)

Dr. Lynch: A man on a mission (to Jamaica)

Dr. Lynch is a man on a mission. He and his wife, Alison, recently returned from Jamaica. They were part of a team that spent six days helping hundreds of people see better. Here’s the team photo…

Can you spot Dr. Lynch?! This group of good people provided eye exams and health evaluations to more than 1,600 Jamaicans. They handed out 1,600 pairs of sunglasses and nearly 1,000 pairs of glasses. Thank you so much to all of our loyal BayState Eye Center patients who made donations! There were five ophthalmologists in the group that ended up performing more than 200 surgeries and procedures. That number included 42 cataract surgeries, 150 glaucoma laser procedures, 20 diabetic retinopathy procedures and 1 retinal detachment surgery.

The retinal laser was available for the first time on this trip  - and one man was especially thankful for that. During his eye exam with Dr. Lynch, he said he had lost vision in one eye about a month ago. He blamed a new pair of glasses for the vision loss. So, Dr. Lynch dilated his eyes and quickly realized it wasn’t his glasses. Yes, he had lost vision in one eye due to a retina detachment and it turns out, he had a retinal detachment starting in the other! Had the man not gone to see Dr. Lynch, he would’ve ended up losing vision in both eyes. But because Dr. Lynch spotted the issue immediately, the team was able to perform retinal detachment laser surgery - and prevent the man from going blind. That’s something Dr. Lynch admits will stick with him for a long time.

That’s why he and the BayState Eye Center team go on these missions.

It’s part of our bigger mission, which is:

All of us at BayState Eye Center strive to provide a caring environment where people feel valued, important, and respected. Our office offers the most up-to-date technologies and product options to provide your clearest vision, now and in the future.

This mission expands beyond our offices in Mansfield and Plymouth. We want to help people around the world - and we hope that makes you proud to be a BayState Eye Center patient.

Oh, and if you couldn’t spot Dr. Lynch in the first photo, no worries. Here’s a shot of him at work.



November is Diabetic Eye Disease Awareness Month

November is Diabetic Eye Disease Awareness Month.


More than 30 million Americans are living with diabetes.

Diabetes, and the increased blood sugar that comes with it, has the potential to cause permanent eye damage, if not treated properly. Diabetic eye problems include diabetic retinopathy, cataracts, and glaucoma. Each condition can lead to permanent vision loss, due to diabetes.

These conditions do not show symptoms until vision loss begins.

This image shows bleeding and changes to the retina in a patient with diabetes:


Many diabetics do not notice any changes in their vision but have similar changes to their retinas. That’s why we encourage you to schedule a yearly dilated eye exam. Dilated eye exams are designed to give eye doctors a better view of the inside of the eye. They can help detect and treat the following conditions for patients with diabetes:

  1. Glaucoma
  2. Macular degeneration
  3. Retinal tears
  4. Ocular tumors 


And then there’s this…


Optos is a revolutionary retinal imaging tool that allows our eye doctors to see more of a person’s retina than ever before. Here’s what it looks like.


Here’s why it’s important to you:

Plain and simple, Optos has the power to protect sight, prevent blindness, and detect life-threatening diseases, like cancer, stroke, and cardiovascular disease. It provides you peace-of-mind. Optos takes a high-resolution image showing a 200 degree view of the retina. Before Optos, we were only able to see a 45 degree view of the retina. Optos is pain free and takes less than one second to capture a crystal clear image. It’s also ready for immediate review - so you don’t have to wait, worry, and wonder what the results are.  

If you, or someone you know, has diabetes (and even if you don’t) and hasn’t had an eye exam in the last year, it’s time to schedule one. We’ll put your health first, just like we did for Nicole...


Dr. Lynch is very detailed in his eye exams. Specifically with me being diabetic, he makes me feel like my best interests are his number one goal.”

  • Nicole S.


Afterall, November is Diabetic Eye Disease Awareness Month.

Oh, one more thing! 

Dr. Lynch will return Sunday from a mission trip to Jamaica. He helped thousands of people see better. He will come back with plenty of memorable moments. We’ll share them with you in 10 days. 

From all of us at BayState Eye Center,

Thank you.

You know that feeling when someone tells you something and it puts a smile on your face immediately? Here’s the quick story…

 A woman named Teresa was born in Italy 60 years ago. She was adopted by American parents as a young child. She currently lives in southeastern Mass. The last time she went back home to Italy was 40 years ago. Four decades. 14,600 days. 350,400 hours. 21,024,000 minutes. That’s a long time. Teresa has always been a “giver” and has never asked for anything. She didn’t ask for what happened next. Teresa is best friends with our awesome optician, Joan Souto.  Joan works in our Plymouth office.  If you know Joan, you know how passionate she is about caring for patients and the little things in life. Joan did something that makes us smile… something that makes us realize how much she cares for people. She worked hard…Saved up $6,000…And gave Teresa the best 60th birthday present she could ever dream of.

Joan paid for Teresa to return home to Italy, for the first time in 40 years, so she could see her family.

 Joan vividly remembers the moment she and Teresa stepped off the bus. Teresa’s 87-year-old aunt was waiting with arms wide open.  Like something out of a movie, the two embraced in a long hug, filled with tears of joy and unforgettable smiles. “The feeling I got seeing both of them cry and hug each other was the best gift I could ever give someone. I’ll never forget that moment,” said Joan. Joan and Teresa spent the next two weeks in Italy - something Teresa never would’ve expected or asked for. Here’s a picture of Joan in Italy… Teresa is a little camera shy :)

Here is one view the two of them got to share. Teresa took this picture - beautiful!

Joan and Teresa have been best friends for 13 years… and that number will only go up.

People like Joan make BayState Eye Center so special. “People are hungry for the type of quality we provide. The small things, the little things are important. That handshake. That smile. We’re communicating and building relationships. It’s not something you get at many places these days. We’re building something special at BayState Eye Center,” she said. We’ve been lucky enough to have Joan on our team for the past three years. She’s been in the business for 30 years. “I love making a difference for every person and patient I meet. I strive to pay it forward with the hope that they will one day pay it forward to someone else,” she said. Joan got in the business when she was just 17-years-old.

 *How* she got into it is an interesting story in itself. Make sure you ask her about it during your next eye exam. It’s a memorable one. Also make sure to ask her about working at her father’s restaurant, “Howard’s Lunch” in New Bedford, when she was just eight-years-old. Want to get the rest of the scoop from Joan herself? Joan’s really good at putting smiles on peoples’ faces. We hope her story put one on yours.


5th grader: “The world looks so much brighter”

When a little kid says, “The world looks so much brighter,” that sticks with you. Meet 10-year-old Aiden. The 5th grader, from Norton, is a wicked smart kid, a really good friend, and a stud athlete. He loves soccer, lacrosse, and basketball.

 A few years ago, when Aiden was in 2nd grade, he had an eye exam at school. The nurse suggested he visit an eye doctor. Aiden’s mom and dad were already patients at BayState Eye Center - so they brought their son to us for his first visit. When Dr. Lambert asked Aiden to read the letters on the wall, he couldn’t. It didn’t take long to figure out Aiden had myopia. He was nearsighted. 

Dr. Lambert fitted him for his first pair of glasses. When Aiden put them on for the first time, he said something his mom, Julie, will never forget. “The world looks so much brighter,” he said. It was a pretty powerful moment for Aiden and his mother. Aiden wore glasses for about a year - until the end of 3rd grade.

Here’s the thing…Myopia can worsen each year, well into a person’s 20’s. But Dr. Lambert was on a mission to make sure that didn’t happen to Aiden. So, she fit him for contacts. But they weren’t normal, soft contact lens. They were hard contacts, specially designed to stop the effects of myopia. In fact, they’re made of plastic! Aiden wears them overnight. When he wakes up in the morning, he takes them out and has perfect vision for the rest of the day. It’s like magic! In fact, Aiden’s mother says her son hasn’t experienced a vision change since his initial diagnosis, more than a year ago. And over the course of that year, he has developed a great friendship with Dr. Lambert. Aiden’s mom told us, “She was very tuned into making sure she was talking directly to him and creating that connection. That was established on his very first visit. He trusts her and that’s a huge part of it. He has taken her guidance from the very beginning. When things got frustrating, she was there for him.” The frustration has disappeared. Now Aiden can hang out with friends, ride his bike, and be a great big brother to eight-year-old Christopher… with perfect vision during the day.


Like most 10-year-olds, Aiden enjoys video games. He also loves animals. In fact, he’s thinking about becoming a veterinarian when he grows up. Aiden’s mother couldn’t be happier with the results Dr. Lambert delivered. That why she says this about BayState Eye Center, “We love it! It’s really wonderful and everyone we’ve met there is a real pleasure. I can’t imagine us going anywhere else.”

Dr. Lambert specializes in yopia control. In fact, she produced similar results for Dr. Lynch’s nephew, Eli.

 You can read Eli’s story right here

 We hope you enjoyed another success story from one of our youngest patients! Thank you to Aiden’s mother, Julie, for sharing her son’s story. If you have a story you’d like to share with us - let us know! We’d love to share it with the BayState Eye Center family.

From all of us at BayState Eye Center,

Thank you.

What Happens In Vegas DOESN'T Stay In Vegas

They say what happens in Vegas stays in Vegas, but not this time. We sent two of our awesome employees to the City of Sin less than two weeks ago. Their mission? To learn a whole lot, share their new knowledge with our BayState Eye Center team, and ultimately make your experience with us even better. Andrew and Jenna represented us at the 2019 Vision Expo. It was their first time attending an expo - and it was their first time visiting Vegas. Here they are

So, what did they learn? Andrew is our optical manager. He attended ten classes focused on inventory, mentoring, optical trends, and business knowledge. Andrew admits there’s a science to selecting the perfect pair of glasses for our patients - right down to every edge and every corner. “We need to carry the right frames and inventory for our patients. In the end, it’ll make their experience even better.”  Jenna took one course that focused, specifically, on the shapes of people’s faces… and how to select the perfect pair of glasses that will look the best and feel the most comfortable on our patients. She also took several courses that focused on her upcoming National Contact Lens test. Once she passes the exam in November, she’ll be one step closer to being a licensed optician! 

As far as the expo hall itself, Andrew and Jenna said it was amazing! They met with companies we currently partner with, as well as new potential partners

Their schedules were jam-packed, but Andrew and Jenna did have a little down time. And in that down time, you better believe Andrew recommended hitting the race track… go-kart style! Andrew is our race car champion. We shared his story a few months ago. If you haven’t checked it out yet, here’s the link to read it right now: Our new employee is a race car champion (not kidding)

We love investing in our team. We realize each takeaway translates to better serving the thousands of patients we help see better… in Mansfield, Plymouth, and across the world.

How A Pair Of Glasses Made A Man Cry

As you may know by now, BayState Eye Center is on a mission to help people see better, not only in southeastern Massachusetts, but across the world. Last month, one of our employees traveled to Antigua, as part of our mission. Tori Rush boarded a flight in Boston on the morning of August 22nd. Eight hours and one layover later, she landed in Antigua. Then it was time to help.




Tori, and a team of good-hearted people, handed out 2,300 pairs of sunglasses…


1,800 pairs of reading glasses…


And 300 pairs of custom glasses.

But of the thousands of people Tori helped during her mission, there’s one man she says she’ll never forget. He was an older gentleman who needed reading glasses. When Tori and the team handed him his pair…He put them on, started reading a piece of paper…And began to cry. He stepped aside, because there was a line of people behind him. With tears in his eyes, he began to say, “Thank you, Jesus. Thank you, Jesus. Now I can read to my wife.” Those words will stick with Tori forever.


Those are the moments and memories that make our mission trips worth every second - and we couldn’t do it without you.


The gift of sight is the greatest gift you can give someone.


That’s why we’re already looking forward to our next mission: Jamaica, October 2019


If you’d like to help give the gift of sight, and support our next mission, here’s how:


    1. Buy a new pair of glasses! A small amount of money from the sale of each pair of glasses goes toward funding our volunteer missions
    2. You can donate glasses (or sunglasses) that we can bring with us
    3. Monetary donations are also accepted at our Mansfield & Plymouth office


This was Tori’s second eye care mission. She went to Mexico earlier this year, with Dr. Lynch and Barbara.

 You can read about that mission right here.

 Tori has a big heart and a busy schedule. She works at our Mansfield office full-time. She is our pre-tester. She helps get patients, like you, ready to see our optometrists. Tori also goes to school full-time. She started at the University of Auburn and is now taking online courses at Colorado State - to earn a communications degree.


Here are three other things you might not know about Tori:


    1. She’s a huge college football fan (Auburn Tigers)
    2. She grew up in Wales, United Kingdom 
    3. She has a three-year-old chocolate lab named Zenia


Here she is…


Thank you for taking the time to read this. Helping people see better is at the heart of what we do, and why we do it.

From all of us at BayState Eye Center,

Thank you