Wizard of Oz (aka BayState Eye Center)

There’s a slim chance you’ve seen him during your visits to BayState Eye Center. He stops in the office occasionally (he’s a patient, too), but most of his work is done behind the scenes. He’s the man behind the curtain, if you will. Feel free to call him The Wizard of Oz.

OK, maybe that’s a stretch. Our team at BayState Eye Center actually calls him Bob. We see him quite often. So to us, he’s not The Wizard of Oz. He’s more like this…

He’s our captain. Last year, Dr. Lynch hired Bob Krentzman as his business coach. Bob has a big vision. He’s able to look at the big picture - from 30,000 feet above - with a fresh perspective, and from a different angle. Bob has ‘been there and done that’ in the business world. Now he helps passionate people, like Dr. Lynch, grow their business and grow their employees.

As you probably know, Dr. Lynch puts his patients first. He’s in the exam room, pretty much non-stop, each day. He admits it can be tough to focus on his business because he’s so busy doing what he loves most - helping people see better. “I’m in the exam room caring for my patients. I don’t have the same perspective, as Bob,” said Dr. Lynch. “That’s why it’s so important to have him on our team. I also love how he works with our staff to make sure they provide the high quality care we strive for.”

Those are a few reasons why Dr. Lynch made the investment in Bob. But the main reason is you. He wants your experience to be better every single time you visit us. And equally important, Dr. Lynch wants the BayState Eye Center team to make sure that happens. Do you see the guy with the experienced beard and great looking glasses (he bought them at our Mansfield office) looking down?



That’s Bob. No, he’s not sleeping. He’s looking at his notes and running this two-hour team meeting we had one weekend morning. (If you want the inside scoop from this meeting, just click the link below.

 READ: We were talking about you…)

Bob meets with Dr. Lynch (and Marisa & Drew) every week. He’s teaching, mentoring, and developing BayState Eye Center employees to become a passionate and patient-focused team. “I’m no smarter than any one of the employees, I just have more experience,” Bob said. “I don’t tell them what to do. I just ask the right questions that bring out the answers. That way, they’re able to understand the WHY behind what we’re trying to do.” Don’t give a man a fish, teach him how to fish. That’s Bob’s motto.

So you know what? Maybe we SHOULD consider Bob, The Wizard of OzHe helps shine light on the brains, hearts, and courage we need to provide the best possible care to you and your family… for generations to come.

Thank you for your time,

The BayState Eye Center team